Wellbred Soaps
Spec Project: Wellbred Soap
Product: Soap
Type: Packaging, Branding, Ads, Animation
Date: 2022
Wellbred Soap aims to create a home spa experience. Our soap doesn't just clean the hands, it repairs them. They are an important part of our bodies that could always use more love and attention. Our quality soaps repair the skin barrier. With our natural ingredients fortified by vitamins E, C, and A, our soaps leave hands refreshed and relaxed. Premium scents, revitalized skin, that's our Wellbred promise.


Why Wellbred?
Wellbred is a soap that aims to be in the same market as Aesops, unlike Aesop's minimal packaging and natural design, Wellbred is focused on the user experience at home, where the product's sleek style elevates any room. Classy and natural, the design is meant to add style. Other soaps might have loud colorful packaging to catch attention at the store, but can look cheap on a countertop. We market to those who are more concerned with aesthetics. Our soap bottles won't clash with the towels, or look a like a cheap neon on the counter. Our bottles are meant to exude a quiet elegance that stands out from the crowd with it's darker color palette.








